The last few years have seen an influx of men’s products hitting the shelves and offering more complex treatments.The men’s skin care industry is booming. From much-hyped wrinkle cures and anti-retinol treatments to masks and naturally derived emulsifiers, drugstores and online giants alike devote valuable space to the newest and most innovative brands, mixing those up with the more streamlined and tried-and-true. While some believe that a splash of water mixed with unscented Dove lather is still the best way to greet the day, the last few years have seen an influx of men’s products hitting the shelves and offering more complex treatments.
We’ve tried five of the most popular brands for 2015, providing you with an overview of their focus, main product offering, and cost.
Skin Care With a Side of Technology: Jack Black®
Jack Black products incorporate the very latest technologies to formulate their creations.Jack Black was founded by a Mary Kay VP and has, since its market debut in early 2000, received numerous industry accolades, including the “best facial cleanser” and “best shave cream” within the Men’s Health Grooming Awards. Featuring only the highest quality, all-natural ingredients, Jack Black products also incorporate the very latest technologies to formulate their creations.
The result is a product line that is exceptionally clean, lightweight, non-greasy, and most importantly, effective. At $7.50, the Intense Therapy Lip Balm is a great way to introduce yourself to the brand, but you’ll find it won’t be long before you’re graduating to the $19 Pure Clean Daily Facial Cleanser, and the $35 Body Rehab™ Scrub & Muscle Soak.
Aveda: Not Just for Women
Aveda for Men takes into account the differences in skin conditions, oil persistence, and general body characteristics.Dry scalp, redness, and skin irritation – while these symptoms can persist in both genders, men are more likely to develop these conditions. Aveda for Men takes into account the differences in skin conditions, oil persistence, and general body characteristics, and their resulting “formula” is poured into each of their skin and hair care products.
Incorporating ingredients like Brazilian buriti, Moroccan argan, Bulgarian rose, lavender, and Australian sandalwood, Aveda is able to produce high quality, botanically based hair and skin care products with minimal impact on the planet.
The brand’s top-rated skin care products for men include its Botanical Kinetics™ Purifying Gel Cleanser ($21-$52), Aveda Men Pureformance™ Firm Hold Gel ($24), and Green Science™ Firming Eye Crème ($47).
Back to Basics: Port ProductsMinimalistic, with a focus on environmentally friendly skin care, Port Products provides the man who wants to simplify his skin-care regimen with the solutions he needs, while maintaining a close eye on natural and easy-to-understand ingredients. Think willow bark, aloe vera, and clary sage. Each product is tonally balanced on a molecular level, so that essentially, less is always more.
In fact, Port’s line only features a detoxifying daily cleanser ($28), a face saving shave formula ($25), and a balancing daily moisturizer ($30). More products are on the horizon, however (a premium beard conditioning oil among them), but your medicine cabinet will still thank you for your sparseness.