Lesson 3: The battle of the sexes can be won – and it’s a tie
Share this article with her. Seriously, it may help you each to remember how mutually beneficial it can be for you to both “do your own thing but together.”Anyway, back to my man cave and why I think it works. It goes back to the classic study of the battle of the sexes. No, I’m not talking about the famed tennis match, but rather the economic game theory situation in which two people want to do completely different things, but still do them together as opposed to being apart.
This results in a social environment where both men and women have the autonomy meet their separate needs “together”. The underlying pressures each places on the other in a typical shopping situation have been alleviated, and the result is a more satisfying outcome for everyone in the end. You feel accommodated and more entertained, she feels less pressured to speed her shopping up – and let’s not forget about me because I gain you both as loyal new customers.
My advice to men: Share this article with her. Seriously, it may help you each to remember how mutually beneficial it can be for you to both “do your own thing but together” the next time you want to pull out your copy of Maxim or casually catch up on some couch sleep during the middle of that Real Housewives marathon.
Elizabeth Davis is the owner of Ego, a contemporary women’s clothing boutique located in Hamilton, NY. Aside from writing and running her business she is an avid runner, traveler, crafter of handmade jewelry, and self-proclaimed reality TV expert. She and her husband currently live in upstate NY with their dog Chloe.
